Free workbook

Go Fractional

For operators thinking about going out on their own, or already out and wanting the structure they skipped.

Eighteen pages you work through, not read. Niche, positioning, pricing, the tool stack and what it actually costs, where the work comes from, and a sequence for your first engagement.

My own answers are in it, not hypotheticals. Where a number came from somewhere else, it says where.

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Where the first client usually comes from

72%

Found their first fractional client through someone in their personal network.

94%

Had won clients through network referrals.

Fractional Jobs, The Fractional Work Report 2026, August 2026. Single source, and the public page does not state the question-level sample.

Your first client is probably already in your contacts. The workbook is where you start that list.

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Written by Ken Gould, two-time COO under Amadeus, independent since 2018. My answers are in it, not hypotheticals.

Name and email. One click to leave, any time.

Who it's for

Operators and executives thinking about going out on their own, or already out and wanting the structure they skipped.

Who it isn't for

Anyone looking for a course, a community or a job board.

What happens next

The link lands in your inbox. After that, a few short notes from me over two weeks. One click to leave, any time.

Already set up your practice? Start with Before Your First Client.